Popular Packaging Germany Popular Packaging is a design studio built around three pillars. Based on strategy, driven by creativity and focused on sustainability. Founded at the beginning of 2020, it is a relatively young company with three experienced members to begin with who have already worked for international and national agencies. The studio gained many insights, but it also realized that you need to completely reposition yourself as an agency if you want to have a say in sustainable packaging.

Popular Packaging stands for strategic packaging design that meets the zeitgeist and reaches the future sustainable mainstream - solutions that will make the market and, therefore, the brand. Assertive and relevant -in life and at the point of sale. It doesn't matter if the product is a single item or a cross-category brand assortment— it thinks ahead and develops a mainstream and brand-ready design. Simple yet original, intuitive, and distinctive. Because that's the only way, brick-and-mortar stores and online stores work today.

The goal is always to be as sustainable as possible because sustainability is not a zeitgeist but the future. popularpackaging.design