Boldrini & Ficcardi Argentina For their new design proposal, the studio played with the different labels from their original packaging concept, this time placed on overlapping glass layers that recreate the “X” symbol through an imaginary perspective.

In a world bombarded with messages of all kinds, the studio strives to look beyond and understand the hidden meaning behind all things.

As a matter of fact, under close inspection, the viewer can decipher the hidden message behind their concept: “When the world pulls down, it is better not to be tied to anything” bfweb.com.ar